Mentrupedia Design Sprint
Designing Impactful Solution in Five Days
Introduction
The sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers. I was a part of this sprint when I was working with Menstrupedia.
Inspired by Jake Knapp’s book, Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days, we followed a structured process to tackle key challenges and improve user engagement.
Team
Riya Mete - UX Designer
Raghavi - Social Media Manager
Muskan - Marketing Professional
Saurav - Marketing Professional
Aditi & Tuhin - Co-Founders
My Role
As the UX Designer, I led ideation sessions to generate user-centered solutions, conducted user research to identify pain points, and created wireframes and interactive prototypes. I collaborated with cross-functional teams to align business and user needs, facilitated user testing to validate solutions, and iterated based on feedback to refine the final experience.
About Organization
Menstrupedia is an organization dedicated to addressing menstrual health and hygiene through education and awareness via educational comic books and workshops . The company focuses on dispelling myths and taboos surrounding menstruation, particularly in communities where these topics are often stigmatized.
Why Sprint?
1
Product Portfolio Diversification
Aiming to diversify the portfolio with a new digital product to create a steady stream of recurring revenue.
2
Collaboration and holistic approach
Unite cross-functional teams to foster collaboration and incorporate diverse perspectives for features finalization.
3
Cost- effective process
Seeking a fast, cost-effective approach that quickly incorporates user feedback to re-iterate and finalize the product features quickly.
Ready, Set, Sprint!
Day 1 - Map
The first day focused on understanding the problem, aligning on the long-term goal, and mapping out the user journey.
Introductions and an explanation of the sprint methodology.
Defined the long-term goal and sprint questions.
Conducted expert interviews and generated "How Might We" (HMW) statements.
Created a user journey map and identified the key target area to address in the sprint.
Ideating and finalizing the Long Term Goal of the project
Ideating and finalizing the Sprint Questions
Asking the right questions- HOW MIGHT WE (HMWs)
User's current experience
Mapping + identifying the key target area to address in the sprint.
Target Area
Paying User - Parents
Solving for- Personalized solution for kids to lean about adolescence related topics
Paying User - Parents
Solving for- Personalized solution for kids to lean about adolescence related topics
Day 2 - Sketch
On the second day, we shifted into ideation, encouraging creative thinking through structured sketching exercises.
Warm-up brainstorming session to set the tone for creativity.
Conducted Lightning Demos to explore existing solutions.
Decided to work individually on sketches.
Completed the Four-Step Sketch process to generate concept ideas.
Lightning Demos- finding inspiration from surrounding apps
Solution Sketches
Day 3 - Decide
The third day was all about making decisions and finalizing the concept to prototype.
Used an Art Museum exercise to showcase sketches.
Identified promising ideas using the Heat Map method.
Conducted a Speed Critique to discuss concepts.
Created a Storyboard to outline the prototype’s flow.
Speed Critique + Heatmap on sketches to shortlist the promising features
Selected the most prominent features from the reviewed sketches and structured the Storyboard to map the prototype flow
Day 4 - Prototype
This day focused on building a realistic prototype for testing.
Being the only designer in the team, I was responsible for all the work this day (All Riya day this was )
Built a high-fidelity prototype that simulated the final product experience.
Conducted a trial run to ensure everything worked smoothly before testing.
Wireframes &
Finalizing the flow
User Interface
Few Key Screens
The final UI is under NDA and cannot be fully displayed here, as it contains proprietary content owned by the company.
Prototyping
A high-fidelity UI with over 200 screens was designed and prototyped for testing with users to gather feedback.
Day 5 - Test
The final day was dedicated to gathering user feedback through testing.
Conducted customer interviews with teenage users to validate the prototype.
Took notes and kept a scoreboard to track insights.
Wrapped up with key takeaways and next steps for implementation.
Testing
User testing was conducted via Zoom with teenagers and their parents. A predefined set of questions was asked, and the prototype link was shared with them. Participants were asked to share their screens while interacting with the prototype, completing assigned tasks as we observed their behavior. Their feedback provided valuable insights on areas for improvement, which significantly contributed to refining the app and preparing for the MVP launch in the coming months.
User testing was conducted via Zoom with teenagers and their parents. A predefined set of questions was asked, and the prototype link was shared with them. Participants were asked to share their screens while interacting with the prototype, completing assigned tasks as we observed their behavior. Their feedback provided valuable insights on areas for improvement, which significantly contributed to refining the app and preparing for the MVP launch in the coming months.
Impact
Through this design sprint, we were able to bridge the gap between user needs and business goals, paving the way for a more effective and engaging adolecent education platform.
An engaging, interactive user experience was proposed, incorporating gamified elements.
The concept received positive feedback from teenage users, validating the need for engaging digital learning tools.
The sprint provided actionable insights that shaped the next iteration of Menstrupedia’s digital experience.
My learnings
Cross-functional collaboration is crucial: Working with marketing, social media, and leadership teams provided diverse perspectives that enriched the solutions.
User research is a game-changer: Direct feedback from teenage users helped shape a more relevant and engaging experience.
Rapid prototyping accelerates learning: Testing ideas quickly allowed us to identify flaws early and iterate efficiently.
Decision-making frameworks improve efficiency: Using structured methods like Heat Maps and Supervotes helped streamline the selection process.
Impact-driven design leads to meaningful outcomes: By aligning business goals with user needs, we ensured that the final solution was both effective and impactful.
Thank you!
